Agencia Carabobena De Noticias

In September 2009, its founder saw the need to create a site specialized in web journalism. "There were web extensions of traditional media but they were not exploited as they are now. There were few regional media and the image was very bad," explains Daniel Ríos Mendoza. After working at Notitarde, Dat TV and the correspondent of the national channel Televen, he resigned and started his own business. From the beginning, his main challenge was learning how to market his digital project and he succeeded. "We know that a journalist does not know how to sell but it was necessary." After acknowledging that the first two years "were a battle," he says with pleasure that since the beginning of 2016 and after 24 months of negotiations, he managed to close an advertising contract with Empresas Polar, the main food and beverage processing company in Venezuela. He handles large clients and two sales executives handle medium and small clients.   The team made up of 24 journalists works in 4 shifts: morning, afternoon, night and early morning, who alternate between work on the plant and on the street. It also has a press officer and 5 editors distributed among the different guards. The team of reporters has a fixed sector of the Carabobo state: Greater Valencia, Litoral and Regions (the rest of the regional territory). The emphasis of the coverage is on community and national news. They also carry out interviews, special works, sports and economic reviews, applying interpretive and investigative journalism. They have not forgotten the YouTube channel. In addition to uploading some news and edited materials from other media, in a studio they have on the floor they interview political and entertainment personalities.