Animal Politico

http://animalpolitico.com/

Animal Político is a digital publication that brings together a group of journalists to produce journalism on politics. It describes not only what political actors say and do, but also the initiatives of those who exercise their citizenship and do not passively accept the decisions of the political class. Nor does it ignore the fact that today, information on public safety and organized crime is essential to understanding what happens in the country.

Animal Político relies on the information generated by its own team, as well as the opinions of those who have agreed to join this initiative. It also seeks to offer readers a service that includes highlights of national and international events, humor and debates, which are shared through a newsletter system.

Its mission statement: "We believe in transparency, in access to information, in accountability, and in the fight against corruption. Central objective: to bring our readers exclusive, truthful information which responds to the new definition of speed created by technology, with a view to observing political actors and processes, fostering citizen participation and better decision-making."


Source: SembraMedia

Location:
Ciudad de México, México
Year the organization started publishing:
2010
Languages:
Spanish
Type of coverage:
National

Content

Editorial coverage:
Several related topics under a common umbrella (such as a group of topics that fall under the umbrella of finance, or politics)
Type of content produced by theme:
Science
Education
Politics
Gender
LGBTIQ+
Entertainment and culture
Law and crime
Society and human rights
Journalism genres:
Opinion
Investigative journalism
Journalism coverage types and techniques:
Breaking news
Data journalism
Fact-checking
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
Mobile app

Audience and reach

Social media audience

Facebook number of followers:
1,400,000
Twitter number of followers:
2,686,267
Instagram number of followers:
121,645
YouTube number of followers:
184,000

Management and team

Founders

Female:
0
Male:
1
Founders:
Daniel Moreno
Directors:
Tania Montalvo

Team

Full-time employees:
0
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
All revenue sources reported by media leaders:
Grants
Advertising
Google Adsense
Programmatic ad networks
Branded content or native advertising
Local advertising sold by own team
Consultancy services
Content development for other media
Content development for other non-journalistic companies
Audience support / reader revenue
Memberships
Website subscriptions
Crowdfunding campaigns
Event ticket sales

Transparency

Has an ethics policy / manual
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