Cocuyo Effect is an organization led by women in which a media outlet and a training school come together to do credible journalism, teamed up with its human talent and committed to the audience, in order to strengthen democracy and promote the right of people to be well informed. Since its creation in 2015, Effect Cocuyo has expanded, in its different information products, a humanistic vision that has made a profound difference in its communities. This approach, both in content and impact, recognizes and values the dignity and rights of all people, focusing on generating critical thinking and comprehensive development of the environment. The Estudio Cocuyo team has enhanced its skills for coverage with sensitivity to the inequalities and injustices faced by Venezuelans, which is why the inclusive, plural and diverse approach is a path in its way of doing journalism. The management of the medium is done under the pillar of sustainable development, following a line of transfer of knowledge and good practices, towards new generations. Cocuyo Effect has a team of committed young people, with great social sensitivity, who know the obstacles and bravely overcome them. They believe in planning as a cornerstone for undertaking; in collective work, in plurality and in the journalism that is done with the people. They believe in Venezuela and its potential. Infecto Cocuyo tells stories that highlight the reality of the communities and the struggles faced by the most vulnerable people. It is an empathetic and engaged perspective, which resonates with the audience and has resulted in a positive impact for everyone. For this reason, according to the audience, Economía Cocuyo has established itself as one of the most reliable news portals in the country. In the midst of a context of censorship and violation of human rights, EC uses all its platforms for the free exercise of journalism and to guarantee people's access to information. In addition to its website www.efectococuyo.com and its social networks, it has the Cocuyo School, a training program for journalists and communication professionals (www.escuelacocuyo.com), the Cocuyo Festival (annual innovation event), Venezuela Migrante, a useful journalism medium for the migrant population (www.venezuelamigrante.com) and Cocuyo Chequea, a fact-checking.Journalism channel that illuminatesThe name Cocuyo Effect comes from the bioluminescent effect of cocuyos, insects that generate light to protect themselves from their predators. In the Caribbean towns, indigenous people used cocuyos as natural lamps to guide the way in the dark. In addition to Luz Mely Reyes, Laura Weffer and Josefina Ruggiero are founders, along with three young journalists: Ibis León, Jorge Agobian and María Laura Chang. The board of directors offecto Cocuyo is made up of Luz Mely Reyes in the general direction, Laura Weffer in the editorial direction, Josefina Ruggiero in the content direction and Danisbel Gómez Morillo in the strategic planning and operational management direction.
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Last updated date: April 2025
Source: SembraMedia