"The aim of the organization is to map narratives, events, good experiences and ideas in the city of Santos, on the coast of São Paulo. The audience is made up of people, entrepreneurs and brands that have synergy with this proposal, always "with the optimistic look of those who live near the sea".

Source: AJOR

Last updated date:

Location:
Santos/SP, Brazil
Year the organization started publishing:
2011
Languages:
Portuguese
Type of coverage:
Local
Area of coverage:
Santos/SP

Content

Editorial coverage:
Generalist, focused on multiple topics
Type of content produced by theme:
Education
Environment
Politics
Technology
Sports
Economy and business
Lifestyle
Health and well-being
Entertainment and culture
Law and crime
Society and human rights
Entrepreneurship
Gender
Feminism
LGBTIQ+
Ethnic minorities
DEIA: Diversity, equity, inclusion and accessibility
Journalism genres:
Reviews
Interviews and reporting
Information services
Opinion
Narrative journalism
Journalism coverage types and techniques:
Breaking news
Live coverage of events
Data journalism
Solutions or constructive journalism
Engaged, community-driven or participatory journalism
Explanatory journalism
Collaborative journalism
Tech platforms and other mediums used:
Website
Newsletter
Messaging service
Social media platforms
Podcast
YouTube
WhatsApp
Twitter
Facebook
Instagram
Tiktok
LinkedIn

Audience and reach

Social media audience

Facebook number of followers:
85,000
Twitter number of followers:
5,827
Instagram number of followers:
85,400
YouTube number of followers:
1,810
Tiktok number of followers:
588

Management and team

Founders

Female:
2
Male:
0
Founders:
Flávia Saad, Ludmilla Rossi
Directors:
Flávia Saad

Team

Full-time employees:
4
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
All revenue sources reported by media leaders:
Advertising
Content services for others
Programmatic ad networks
Branded content or native advertising
Local advertising sold by own team
Advertising for local governmental entities
Event sponsorships
Content development for other non-journalistic companies
The primary source of revenue reported by media leaders:
Advertising
The second most important revenue source reported:
Other

Transparency

Doesn’t publish information about annual revenue
Has an ethics policy / manual
Doesn’t publish an ethics policy / manual
Has a data privacy policy
Publishes a data privacy policy
Doesn’t have a whistleblower policy
Has a complaints policy
Doesn’t publish a complaints policy
Doesn’t have a sexual harassment or institutional violence policy
Is signed up to a press regulator, trust initiative, or part of a press association
Publishes up to date information about its team

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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