Lado B
http://ladobe.com.mx/
Lado B is a digital newspaper that was created in 2011 to cover local news in the city of Puebla, Mexico, that was not being reported on by traditional media.
It covers human rights from many angles in its news agenda, including topics such as transparency, accountability, gender, sexual diversity, and culture. It also has begun to venture into data journalism and fact-checking.
Source: SembraMedia
Location:
Heroica Puebla de Zaragoza, México
Year the organization started publishing:
2011
Languages:
Spanish
Type of coverage:
National
Content
Editorial coverage:
General news or a number of topics that are not necessarily closely related to each other
Type of content produced by theme:
Science
Education
Environment
Politics
Gender
LGBTIQ+
Refugees
Health and well-being
Entertainment and culture
Law and crime
Society and human rights
Journalism genres:
Chronicles and non-fiction
Interviews and reporting
Graphic novels and comics
Investigative journalism
Narrative journalism
Journalism coverage types and techniques:
Data journalism
Fact-checking
Live coverage of events
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
YouTube
Audience and reach
Social media audience
Facebook number of followers:
28,000
Twitter number of followers:
19,794
Instagram number of followers:
4,139
YouTube number of followers:
490
Management and team
Founders
Female:
1
Male:
1
Founders:
Ernesto Aroche, Mely Arellano
Directors:
Team
Full-time employees:
11
Part-time employees:
5
Freelancers or consultants:
2
Volunteers:
0
Business structure and revenue sources
Organization tax status:
For-profit
All revenue sources reported by media leaders:
Grants
Advertising
Google Adsense
Programmatic ad networks
Branded content or native advertising
Local advertising sold by own team
Consultancy services
Training services for other clients
Content development for other media
Content development for other non-journalistic companies
Audience support / reader revenue
Crowdfunding campaigns
Event ticket sales
The primary source of revenue reported by media leaders:
Grants
Transparency
Publishes information about annual revenue
Has an ethics policy / manual
Has a sexual harassment or institutional violence
policy