Lupa Media

https://lupa.com.ec/
Lupa Media is a startup specialized in verification and investigative journalism using artificial intelligence tools. It also focuses on the development of media education campaigns as a strategy to combat misinformation, through its Lupa for Education division. It is an organization that fights disinformation in Ecuador, specializing in fact-checking journalism and media education. Based in Quito, Ecuador, Lupa Media is the result of the GNI Startups Lab Hispanoamérica program, a media incubator of SembraMedia and Google News Initiative.

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Last updated date: April 2025

Source: SembraMedia

Location:
Ecuador, Ecuador
Year the organization started publishing:
2023
Languages:
Spanish
Type of coverage:
National

Content

Type of content produced by theme:
Science
Environment
Politics
Economy and business
Health and well-being
Society and human rights
Journalism genres:
Interviews and reporting
Information services
Investigative journalism
Journalism coverage types and techniques:
Fact-checking
Tech platforms and other mediums used:
Website
Newsletter
Messaging service
Social media platforms
WhatsApp

Audience and reach

Social media audience

Twitter number of followers:
1,413
Instagram number of followers:
3,718
Tiktok number of followers:
2,719

Management and team

Founders

Female:
1
Male:
0
Founders:
Carolina Bazante
Directors:
Carolina Bazante

Team

Full-time employees:
2
Part-time employees:
3
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
All revenue sources reported by media leaders:
Grants
Consultancy services
Google Adsense
Training services for other clients
Content development for other media
The primary source of revenue reported by media leaders:
Content development for other media
The second most important revenue source reported:
Training services for other clients

Transparency

Doesn’t publish information about annual revenue
Doesn’t publish the names of donors
Has an ethics policy / manual
Publishes an ethics policy / manual
Has a data privacy policy
Publishes a data privacy policy
Has a complaints policy
Publishes a complaints policy
Publishes up to date information about its team
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