Screenshot of the Mshale website
Founded in 1996 by Kenyan immigrant Tom Gitaa, Mshale is the oldest African immigrant-focused newspaper in the Midwest. Its name, which means “Arrow” in Swahili, reflects its mission to “point the way” for the community it serves. Based in Minneapolis, Mshale provides coverage tailored to the African diaspora, including immigration updates, local cultural events, and stories of individual and community achievement that are often overlooked by mainstream media outlets. The publication has established itself as a vital source of information and connection for African immigrants across Minnesota, reaching readers in the Twin Cities, St. Cloud, and Rochester through free print editions distributed in African-owned businesses, libraries, and community hubs. Its digital platform, Mshale.com, further extends its reach, allowing the publication to engage a broader audience and maintain an active presence online. In early 2025, Mshale was recognized for its impact when it was selected for a Press Forward Minnesota grant, aimed at strengthening local journalism and closing information gaps for immigrant communities. Over nearly three decades, Mshale has become a trusted platform for news, culture, and civic engagement, empowering the African diaspora and celebrating the contributions of its community.

Source: SembraMedia

Last updated date: September 2026

Location:
Minneapolis, United States
Year the organization
started publishing:
1996
Languages:
English
Type of coverage:
Regional
Area of coverage:
Midwest

Content

Type of content produced by theme:
Education
Environment
Politics
Sports
Health and well-being
Law and crime
Society and human rights
Economy and finance
Ethnic minorities
Journalism genres:
Information services
Journalism coverage types and techniques:
Breaking news
Live coverage of events
Engaged, community-driven or participatory journalism
Explanatory journalism
Tech platforms and other mediums used:
Website
Social media platforms
YouTube
Facebook

Management and team

Founders

Female:
0
Male:
1
Founders:
Tom Gitaa
Directors:

Team

Full-time employees:
0
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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