Sierra Nevada Ally, The

https://sierranevadaally.org
Screenshot of the Sierra Nevada Ally, The website
Sierra Nevada Ally is a nonprofit, independent journalism cooperative dedicated to building healthy, informed communities across the Sierra Nevada and beyond, with a particular focus on civics, climate, and cultural reporting from underserved rural and tribal communities in Nevada. Based in Reno, the Ally extends hyperlocal coverage into rural counties, recognizing that statewide decisions made in Carson City affect every Nevadan, including those in areas served by little or no local news. The Ally publishes content at sierranevadaally.org and broadcasts on KNVC 95.1 FM in Carson City, and maintains a strict no-paywall policy, believing that quality local information should be equitable and accessible regardless of economic status. The organization is fully community-funded, maintains a firewall between editorial and revenue, and publicly discloses all donors contributing $5,000 or more annually. Major funders have included Press Forward, LION Publishers, the Solutions Journalism Network, and the Google News Initiative.

Source: SembraMedia

Last updated date: September 2026

Location:
Reno, United States
Year the organization
started publishing:
2020
Languages:
English
Type of coverage:
Local
Area of coverage:
Sierra Nevada region, based in Reno, Nevada, with coverage extending into rural and tribal Nevada counties

Content

Type of content produced by theme:
Education
Environment
Politics
Society and human rights
Journalism genres:
Reviews
Interviews and reporting
Information services
Journalism coverage types and techniques:
Breaking news
Engaged, community-driven or participatory journalism
Explanatory journalism
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
Twitter
Facebook
Instagram

Management and team

Founders

Female:
0
Male:
1
Founders:
Joe McCarthy
Directors:

Team

Full-time employees:
0
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
Non-profit
All revenue sources reported by media leaders:
Grants
Grants from private donor organisations

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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