The Lo-Down

http://www.thelodownny.com
Screenshot of the The Lo-Down website
The Lo-Down is a hyperlocal digital newsroom dedicated to reporting on the Lower East Side of Manhattan, one of New York City’s most historic and culturally diverse neighborhoods. The publication focuses on neighborhood news, community events and the everyday stories of the people who live and work in the area. Through its coverage, The Lo-Down seeks to document the social, cultural and economic changes shaping the Lower East Side while providing residents with timely and relevant local information. Founded by journalists and media professionals with extensive experience in broadcast and digital storytelling, the outlet emphasizes community-centered reporting that reflects the perspectives and concerns of neighborhood residents. In addition to news coverage, The Lo-Down highlights local arts, culture and community initiatives, helping readers stay connected to the vibrant cultural life of the Lower East Side. The publication is a member of the Local Independent Online News Publishers Association (LION), a national network supporting independent local news organizations. It has also participated in journalism sustainability initiatives, including a partnership with the Geraldine R. Dodge Foundation through the Local News Lab project. Alongside its editorial work, the team operates Lo-Down Productions, which provides media production and consulting services.

Source: SembraMedia

Last updated date: September 2026

Location:
New York, United States
Year the organization
started publishing:
2009
Languages:
English
Type of coverage:
Hyperlocal
Area of coverage:
Lower East Side, Manhattan

Content

Type of content produced by theme:
Education
Environment
Politics
Lifestyle
Health and well-being
Entertainment and culture
Entrepreneurship
Economy and finance
Journalism genres:
Chronicles and non-fiction
Interviews and reporting
Information services
Journalism coverage types and techniques:
Breaking news
Live coverage of events
Solutions or constructive journalism
Engaged, community-driven or participatory journalism
Explanatory journalism
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
YouTube
Twitter
Facebook
Instagram

Management and team

Founders

Female:
1
Male:
1
Founders:
Traven Rice and Ed Litvak
Directors:

Team

Full-time employees:
0
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

Organization tax status:
For-profit
The primary source of revenue reported by media leaders:
Advertising

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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