Screenshot of the The Wren website
Founded in 2022, The Wren believes in community-driven and community-funded journalism because this model ensures its reporting reflects the diversity and needs of the people who live in Kamloops (Tk'emlúps), B.C. The outlet collaborates with residents who care about the future of the community and wants to deliver news that empowers, informs and uplifts. Its focus areas include community stories, with sections on in-depth reporting and analysis, as well as stories from Secwepemcúl’ecw, the name of Secwépemc Nation’s traditional territory, which encompasses 17 communities from the Rocky Mountains to the northern crest of the Fraser River to the Arrow Lakes in the south. The outlet has also partnered on a series of stories focused on resources and information for people seeking addiction treatment in Kamloops. All of its content is available free online, including a local events calendar and a weekly e-mail newsletter. The Wren is part of Discourse Community Publishing, a journalism network based in British Columbia.

Source: SembraMedia

Last updated date: September 2026

Location:
Kamloops, Canada
Year the organization
started publishing:
2022
Languages:
English
Type of coverage:
Hyperlocal
Area of coverage:
Kamloops, BC

Content

Type of content produced by theme:
Education
Environment
Politics
Health and well-being
Entertainment and culture
Society and human rights
Entrepreneurship
Ethnic minorities
Journalism genres:
Chronicles and non-fiction
Interviews and reporting
Information services
Journalism coverage types and techniques:
Breaking news
Solutions or constructive journalism
Engaged, community-driven or participatory journalism
Explanatory journalism
Fact-checking
Tech platforms and other mediums used:
Website
Newsletter

Business structure and revenue sources

Organization tax status:
For-profit
All revenue sources reported by media leaders:
Grants
Advertising
Audience support / reader revenue
Grants from local and national government, and other connected governmental institutions or entities
Local advertising sold by own team
Memberships
Individual donations

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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