Vad Vi Vet (in English: What We Know) is an independent media outlet explaining the news, mainly on social media but also through podcasts and newsletters. The platform's focus is on politics, economics, and climate change. Vad Vi Vet's credo is: "We explain the news so you can learn something new every day. No opinions, no speculation, just what we know."

Vad Vi Vet's journalism is unbiased and independent, and all its articles are fact-checked.

The organisation started as the Instagram account Väljarskolan in June 2018, on which editor-in-chief Per Grankvist explained facts about Swedish politics. Vad Vi Vet is recognised as a pioneer in explanatory journalism in the Nordics.

Grankvist was nominated for Journalist of the Year 2021 "because, through commitment and unfailing sharpness, he spreads public-educating journalism in an increasingly complex world. Per Grankvist makes the difficult easy to understand but also gives weight to the easy. With Vad Vi Vet, trust in journalism is further increased".

Over 250,000 Swedes read Vad Vi Vet's explanations weekly, and this number rises to one million during eventful and newsworthy weeks.

Source: Oasis Europe

Last updated date: November 2025

Location:
Stockholm, Sweden
Year the organization started publishing:
2018
Languages:
Swedish
Type of coverage:
National

Content

Editorial coverage:
Generalist, focused on multiple topics
Type of content produced by theme:
Science
Education
Environment
Politics
Technology
Sports
Economy and business
Lifestyle
Health and well-being
Entertainment and culture
Law and crime
Society and human rights
Entrepreneurship
Economy and finance
Gender
Ethnic minorities
Migration
Journalism genres:
Interviews and reporting
Information services
Investigative journalism
Journalism coverage types and techniques:
Explanatory journalism
Collaborative journalism
Fact-checking
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
Podcast
Twitter
Facebook
Instagram
Tiktok
LinkedIn
Snapchat

Audience and reach

Social media audience

Facebook number of followers:
8,796
Twitter number of followers:
1,610
Instagram number of followers:
48,300
Tiktok number of followers:
12,100

Management and team

Founders

Female:
0
Male:
1
Founders:
Per Grankvist
Directors:
Per Grankvist

Team

Full-time employees:
0
Part-time employees:
0
Freelancers or consultants:
0
Volunteers:
0

Business structure and revenue sources

All revenue sources reported by media leaders:
Grants
Advertising
Consultancy services
Content services for others
Audience support / reader revenue
Grants from local and national government, and other connected governmental institutions or entities
Branded content or native advertising
Technology development services
Content development for other non-journalistic companies
Website subscriptions

Transparency

Has an ethics policy / manual
Publishes an ethics policy / manual
Has a data privacy policy
Publishes a data privacy policy
Is signed up to a press regulator, trust initiative, or part of a press association
Publishes up to date information about its team

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using publicly available information, and is shared for informational purposes only. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

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