WaveRoom

Waveroom operates as a prominent lifestyle and entertainment digital publisher under the Northly Group media portfolio. Differing from typical urban crime or aggressive headline aggregators, the platform focuses on regional discovery, highlighting local hidden gems, food trends, fashion, sports, and weekend event programming throughout Southern Ontario.

Source: SembraMedia

Last updated date: September 2026

Location:

Toronto, Canada

Year the organization
started publishing:

2016

Languages:

English

Type of coverage:

Local

Area of coverage:

Toronto

Type of content produced by theme:

Lifestyle

Entertainment and culture

Journalism genres:

Reviews

Information services

Journalism coverage types and techniques:

Breaking news

Engaged, community-driven or participatory journalism

Curated/aggregated content

Tech platforms and other mediums used:

Website

Social media platforms

YouTube

Instagram

Founders

Female:

Male:

Founders:

Abdul S.

Directors:

Team

Full-time employees:

Part-time employees:

Freelancers or consultants:

Volunteers:

Organization tax status:

For-profit

All revenue sources reported by media leaders:

Advertising

Programmatic ad networks

Branded content or native advertising

National advertising sold by own team

Sponsorships on social media

The primary source of revenue reported by media leaders:

Advertising

Why is this profile included?

This media outlet is part of our directory because it meets SembraMedia’s inclusion criteria: it produces original content, serves the public interest, and works with independence and transparency. This profile was developed using information provided directly by the media outlet, through surveys or interviews. We aim to keep the information current, but SembraMedia does not guarantee its accuracy or completeness, and recommends verifying any key details with the media organization.

Waveroom

Content

Management and team

Founders

Team

Business structure and revenue sources